Securing valuable earned media can be a bit of a task – getting to where you want to be in terms of media visibility and engagement requires navigating through the constantly evolving world of media and breaking through the barriers that are in the way of your brand receiving the attention it deserves.
Developing the perfect media and PR strategy is a lot about trial and error – some tactics work for some, and not for others. Identifying distribution points, maintaining relationships and managing to make stories stick in the audiences’ minds is a lot more work than it appears to be.
Luckily, cracking the hard shell that is the audience, is something we’ve honed ourselves at. We have just the right tools and we want to help you.
Our multiple online magazines, news partners and distributors help us promote the brands that we partner with. We also help our partners model a strategy of how and when to roll out information to create the most impact.